Re: What is WITH this trend?
Quartz, on host 63.64.161.67
Saturday, February 24, 2001, at 06:06:48
What is WITH this trend? posted by shadowfax on Friday, February 23, 2001, at 20:08:33:
> It started with those Allegra ads. Some guy was windsurfing in a field of wheat. Nothing was said, but at the end the word "Allegra" appeared on the screen. Nothing else. That's it. End of story. Except that there wasn't really a beginning. Took me 8 months before I finally figured out what the stuff was. > > > Ever since then, TONS of products have been advertised with ads that make it impossible to tell what the product is. Who is hiring these people to write the ads? My life is way to busy for me to run around trying to figure out what the latest commercial was talking about, so they're losing a customer simply because I don't know they exist. I wouldn't think that would be too hard to figure out, but hey. . . >
Ugh, I hate when that happens. My sister and I have made a game of guessing what a commercial's going to be about.
Me: Um...It's for a car! Sister: No, no, it's for Life Insurance! Me: No wait! It's for a phone company! Sister: Contact lenses! (we wait and see the end of the commercial). Both: (in puzzled voice) Baby shampoo?
...But I digress. I know EXACTLY why commercials do that "wait-until-the-end-of-the-commercial-to-reveal-what-they're-advertising" thing. So it'll keep the person's attention until the end of the commercial. Which makes sense, because your average TV watcher has a short attention span and only something really confusing can get their undivided attention.
Qua "I hope I made sense" rtz ~~*Q*~~
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